Tom Agnello
CEO Special Interest Group
Tom is a Partner with Madison One Clearinghouse Network and President and CEO of M-One Advisors, LLC, a company focused on acquisitions, divestitures and family business transition services. He is an accomplished executive with a successful track record of marketing, promoting, and growing business for professional services, software and hardware based organizations. A member of the former eBusiness Association, he joined the DR Board when the two organizations combined in 2010. Tom was a founding Board member of the eBA back in 1998.

As Chair of the CEO Special Interest Group for Digital Rochester, Tom is the primary focal point for delivering value to our Corporate Members CEOs and CEOs within the Rochester community. By providing enlightening hot “C” level topics and a “C” level peer to peer networking environment for our Corporate Members and community CEOs/ Presidents, he is able to ensure Corporate Members are taking advantage of all the benefits offered by DR and informed on the latest “C” level topics of interest.
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Steve Beyer
Director of Corporate Member Relations
Steve Beyer is General Manager at Optimation Technology, a Rochester firm with 300+ employees providing advanced automation solutions to companies worldwide. Steve supports the business by driving growth in new segments and clients and through key client management and program development. He has held business and technology executive and management leadership positions in logistics automation, research and development, predictive engineering software, and systems engineering.

He also serves as a member of his church board, and is a past officer and member of the Licensing Executives Society and the Product Development Management Association. Steve is now Digital Rochester’s Director for Corporate Member Relations, and is committed to serving and more strongly connecting the Rochester technology community.
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Amit Bhattacharya
Technology Leaders Special Interest Group
Amit Bhattacharya is Senior Vice President of Healthcare and Partnerships at iVEDiX, a innovative leader in mobile analytics and workflow solutions focused on creating an extraordinary experience interacting with data. Amit has over 20 years of experience in the IT industry and has enabled vast partner networks for a variety of global operations & organizations. Before joining iVEDIX, Ameet served as Director, vLab Technology at Skillsoft Corporation from 2000 to 2014 where he was responsible for product development & strategy, sales, marketing and services for an advanced technical online training delivery group. Ameet joined Skillsoft through the company's acquisition of Element K in 2011. While at Element K, Ameet led the development and execution of the company's offshore software and content development strategy in India. Prior to Element K, Ameet held various leadership roles at Xerox Corporation from 1992 to 2000. Ameet holds a MBA from University Of Rochester, MS in Electrical Engineering from University Of Rochester and BS in Electrical Engineering from Rensselaer Polytechnic Institute.

Amit leads the DR Technology Leaders SIG, which is focused on raising awareness and educating the Rochester community about emerging technologies and providing a forum for sharing ideas and concerns.
Ed Bizari
Entrepreneurial Special Interest Group
Ed Bizari is an accomplished Sales, Marketing and Business executive with nearly 30 years of global experience working with emerging technologies. Over the course of his career, Ed has held positions with Fortune 500 as well as start-up companies in the areas of software, telecommunications, and health services. He’s held executive-level positions in the area of sales, marketing, and product management and has a comprehensive understanding of scalable growth and bringing new products and technologies to market. He’s worked in the private as well as government/military sectors, with a significant percentage of business conducted in Europe and Asia.

Today, Ed enjoys mentoring and advising startup and small companies on strategies, business models and execution tactics to realize growth and serves as a mentor/advisor in regional Pre-Seed Workshops, Startup Weekends, and HTR LaunchPad accelerator. Ed serves as an Entrepreneur-in-Residence at Launch NY. Ed received an MBA and a BSEE from the Rochester Institute of Technology.
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Brian Carroll
Brian is an accomplished business professional with over a decade of experience in Human Resources and Business Strategy, with a specific focus in Talent Acquisition. He is the Regional Director of Operations with Superior Group, a leading privately held staffing firm headquartered in Western New York that employs thousands in the region. Brian supports business growth by driving service delivery for clients in 9 major markets in the Northeast as well as Toronto. His expertise as a workforce consultant has impacted the growth of many local and national firms, including several fortune 500 firms. Brian holds a BS in Business Administration from SUNY Cortland.

Brian is currently President and Executive Leadership Team (ELT) Member with Digital Rochester. As President, Brian works with the Board of Directors and ELT to determine DR’s strategy and deliver our mission to strengthen and grow the region’s technology community. He also serves on the Board of Directors for the Rochester Regional Photonics Cluster.
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Lisa Doerner
Executive Director
Lisa has served as Digital Rochester’s Director of Operations since 2004. Prior to Digital Rochester, Lisa’s career included extensive experience in business operations, marketing communications, product marketing, solutions marketing, product launch and program management.

Lisa is the Executive Director and an Executive Leadership Team member with Digital Rochester. Lisa’s role includes working closely with all Board members to meet DR’s Mission and Vision. Lisa is responsible for the operations management of Digital Rochester and serves as the key focal point for Board members, volunteers, committees and community organizations.
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Karl Heberger
Digital Marketing Special Interest Group
Karl Heberger is the Chief Media Strategist at Mason Digital, a full-service digital marketing firm in Penfield, NY. He has over fifteen years of experience building strategic and results-focused digital marketing solutions for clients in a wide array of industries. While well rounded in a multitude of digital marketing tools, platforms, and techniques; Karl’s focus on analytics has proven to be a differentiator for a growing list of clients interested in measurable and accountable advertising initiatives.

Karl leads DR’s Digital Marketing SIG, he is responsible for developing events that help educate DR members and the business community at large on topics and techniques in a fast-paced and ever-evolving industry. His goal is to simplify many complex technologies and concepts in order to empower marketing professionals, business owners, and executives through his work with DR and his regular column in the RBJ on the topic of digital marketing.
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Travis Masonis
Healthcare Technology Special Interest Group
Travis Masonis serves as CIO & Vice President of Information Technology at Jewish Senior Life. He previously worked at Nicholas H. Noyes Memorial Hospital in Dansville, NY, where he had been the Director of IT Infrastructure for the several years. Travis is also a member of the advisory panel for He graduated Summa Cum Laude from Rochester Institute of Technology with a B.S. in Information Technology and earned his Master of Science in Health Informatics Administration at Roberts Wesleyan College.

Travis leads the DR Healthcare Technology SIG which focuses on emerging technologies, best practices, governance, and innovation in Healthcare Technology. The goal of this group is to provide an educational, interactive, and collaborative forum, through its events, to foster growth and learning as it relates to Healthcare Technology in the Rochester community.
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Nicole Mahoney
Vice President
Nicole Mahoney is President of Break the Ice Media, a marketing communications firm focused on helping small- to mid-sized businesses grow through effective marketing programs. She has over 20 years of experience in marketing and business management and has owned several well-known small businesses in the Rochester area and has worked with dozens more. She holds a MA in Communication from SUNY Brockport and a BA in Business Administration from RIT.

Nicole is currently Vice President and Executive Leadership Team (ELT) Member with Digital Rochester. As Vice President, Nicole works with the Board of Directors and ELT to determine DR’s strategy and deliver our mission to strengthen and grow the region’s technology community.
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Peter Platt
Director of Technology Infrastructure
Peter is the president of PSquared Digital, a digital marketing firm that helps business generate real business value from their digital marketing efforts. Peter is a 25-year veteran from the ad agency industry and has been involved in Internet marketing since the early 1990s. He was part of the team that built the original web site in 1993, bought his first banner ad in 1996 (for Kodak film)! and was one of the first 100 people certified in the Google AdWords program in 2004. Peter’s experience brings together a unique combination of business development, account management, technology and strategic planning skills.

Peter provides an active voice to the internet marketing community, blogging and writing for iMedia, presenting at an array of conferences (including MediaPost & iMedia) as well as providing specific sessions on mobile, social, search and other forms of internet marketing.
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Drew Pond
Director of Finance
Andrew D. Pond, CPA (Drew), is a Manager in the Auditing and Accounting Practice of Freed Maxick CPAs, P.C. where he is responsible for overseeing the planning, organization, supervision and completion of client engagements. During his professional career, Drew has obtained a broad background in the manufacturing, health care, technology, service, retail, employee benefit plan, and not-for-profit industries. He has extensive experience with Securities and Exchange Commission (SEC) regulatory and accounting matters.

As the Director of Finance for Digital Rochester, and a member of DR’s Executive Leadership Team, Drew helps to manage the financial sustainability of the organization. He provides support to all of DR’s Special Interest Groups and Operational Programs to monitor and ensure DR’s financial goals are met.
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Laura Segave
Women In Technology Special Interest Group
Laura Segave is Program Manager at United Technologies supporting Access Control System product development using agile methodologies. She has held business and information technology leadership positions in corporate, healthcare, higher education, and not-for-profit environments. Laura serves as an adjunct faculty member at Roberts Wesleyan College in the Master of Science in Health Informatics program. She is involved in various community board and leadership roles. Laura has an MBA and Master of Science degree from RIT and is a certified Project Management Professional (PMP). Laura is Past-Board-President of Digital and currently serves on the board of Young Women’s College Prep Charter School Foundation and Starbridge.

Laura leads the DR Women in Technology SIG, which is focused on providing education, thought leadership, and knowledge sharing among women in and around technology. The content of these events target women, and those who support them, who have an interest or role in technology, women in leadership, professional development and/or personal development professionals.
Rhonda Vaccaro
Director of Major Event Planning
Rhonda is a results-oriented professional with extensive experience in sales, human resources and managerial relations. She has a thorough knowledge of the Rochester business community working in a range of industries including legal, tourism, environmental and currently technology. Her extensive and diverse experience has allowed her the ability to bring a unique and broad perspective to the organizations she works with. Rhonda also has a passion for community involvement and holds several volunteer positions in addition to her full time job as Account Executive with Entre Computer Services.

As the Digital Rochester Major Event Planning Director, Rhonda is responsible for planning and execution of DR’s two major events: Technology Woman of the Year & GREAT Awards.
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